CREATIVE DIRECTOR / ART DIRECTOR
LEAVE WITH PRIDE
iSEE VIETNAM
To highlight the absurdity of prejudice, we asked one bold question:
If LGBTQ+ is a disease, shouldn’t sick leave be valid?
Real doctors issued medical certificates. LGBTQ+ volunteers went undercover to request sick leave. Their encounters, captured on video, sparked a viral conversation that forced people to confront their biases.
The result? A landmark statement from the World Health Organisation affirming that LGBTQ+ is not a disease. A decisive step toward ending discrimination through logic, truth, and courage.
Awards –​​
D&AD: 1 Wood, 1 Shortlist
One Show: 2 Merits
LIA: 1 Silver, 2 Bronzes
AdFest: 1 Gold, 1 Silver
Spikes Asia: 1 Silver, 1 Bronze
Creative Circle Awards: Best of Category (PR), 2 Golds
2 Silvers, 2 Bronzes
LEAVE WITH PRIDE – CASE FILM

PRESENTATION BOARD